A warning isn't a plan
A cyclone warning covers a whole stretch of coast. It doesn't tell you which block, which load or which cool room is at risk, or what to do about it.
The warning is the start. Eyewall tells you what to do next.
Eyewall turns official cyclone, flood and storm warnings into ranked, dated actions for your farms, packing sheds, stock and trucks. Each action names who does it, when it's due, and which of your pre-approved backup suppliers can help.
For grower-packers, packhouses and exporters across Australia and New Zealand. See a cyclone replay
Curlew Creek Produce · Bowen-Gumlu
T−36h · Mon 27 Mar, 12:40 am AEST
- 01 Truck packed produce south before the Bruce Highway closes Approved
- 02 Hire a generator for the packing shed cool room Pre-approved Generator hire in Townsville, outside the warning area
- 03 Pre-book replacement seedlings now Proposed
3 of 11 actionsExample from the Cyclone Debbie replay. Fictional business.
The problem
You get the warning. Then the phone calls start.
The deadlines come fast
Trucks have to leave before the highway closes. Seedlings have to be moved and generators booked. Most of the decisions that matter fall in the 48 hours before the weather arrives.
Everyone calls the same suppliers
When a storm is coming, every grower in the district rings the same carriers, nurseries and hire companies at once. The ones with an agreement in place get served first.
$100M+
Damage to Bowen-Gumlu growers when Cyclone Debbie crossed the coast in March 2017. Some of it, like damaged sheds and irrigation, no software can prevent. The loads, seedlings and cool rooms are where a few days' notice pays.
How it works
From warning to action, for your business
Eyewall connects the warnings you already get to the things you actually run: your sites, crops, stock, shipments and backup suppliers.
01
Watch
Eyewall reads official warnings from the Bureau of Meteorology and MetService, plus road and port closures, and checks each one against your sites, stock and shipments.
02
Rank
It works out what's at risk and what it's worth, then ranks the actions that protect the most value before each deadline.
03
Act
Each action goes to the person who owns it, on their phone, with a backup supplier ready. You approve it, and Eyewall keeps a record for insurance and disaster-assistance claims.
Ask Eyewall
Ask questions in plain English, like
Should we keep transplanting this week?or
Which loads are most at risk?
Replay
Cyclone Debbie, replayed
What Eyewall would have shown a five-site Bowen grower-packer in the days before Debbie crossed the coast in March 2017.
Monitor
Tropical Cyclone Debbie named in the Coral Sea, heading south-west toward the North Queensland coast
Eyewall: Starts tracking every block, seedling order and truckload. Transplanting is planned for this week.
Actions approved
0 of 11
Action costs
A$0
A$612k
Expected losses with no action
A$364k
Protected by approved actions (57%)
A$20k
Cost of those actions
11
Actions, each with an owner and a deadline
Illustrative replay. Curlew Creek Produce is a fictional business. Timings are simplified from Severe Tropical Cyclone Debbie, March 2017, and the result assumes every action is approved on time. Results for your business will differ.
Eyewall Readiness
We line up your backup before the season starts
An action is only as good as the supplier who answers the phone. With every subscription, we work with you to set up a panel of pre-approved backup suppliers and simple plans for each kind of event. Then we load them into Eyewall, so when the warning comes, the calls are already made.
Fixed price, agreed up front.
We take no commissions or referral fees from the suppliers on your panel. They're there because they suit you.
- 01
We map your operation
Your sites, crops, cool rooms, routes to market and who approves what.
- 02
We line up your backup suppliers
Carriers, cold stores, generator hire, nurseries and labour, outside your risk area and agreed in advance.
- 03
We write your playbooks
Short, practical plans for cyclone, flood and storm, sized to your business.
- 04
We load it all and run a practice
Everything goes into Eyewall, then we run a practice event with your team before the season.
- 05
We refresh it every year
Suppliers change, sites change. We check your panel and plans before each season.
Who it's for
Built for fresh produce businesses
3 to 10 sites
Grower-packers
Your farms, packing shed and trucks on one screen, with actions sized to your business and your team.
- Seedlings, plantings and packed stock
- Trucks to the markets and supermarkets
- Approvals on your phone
Packing and selling for others
Packhouses and marketers
See the risk across the growers you pack and sell for, and keep your retail programs supplied.
- Grower supply at risk, by region
- Cool-room capacity and backup power
- Early notice to buyers, with substitutes
10+ sites, several regions
Exporters and multi-region growers
Ports, reefer bookings and market windows alongside sites in several regions, with approvals that follow your delegations.
- Port and road closures on your routes
- Containers brought forward or held
- Records for insurers and auditors
Available across Australia and New Zealand. Our first pilots are in Queensland.
Seasonal outlooks
Beyond the next storm
Each month Eyewall also gives you a 3, 6 and 12-month outlook for your business: seasonal rainfall, the cyclone season, freight and input costs, labour and market access. Every outlook shows its source and a suggested action, and a person reviews it before you see it.
3 monthsModerate
Wet-season rain could delay May plantings
Stagger seedling orders and keep two planting dates open.
Source: BoM long-range forecast6 monthsModerate
Picker numbers may fall short at the September peak
Confirm labour-hire commitments by June.
Source: labour market data12 monthsHigh
Seedling nurseries are swamped after any cyclone
Agree replacement seedling capacity before the season.
Source: past cyclone seasonsExample outlooks from the demo. Real outlooks are written for your sites and crops.
About
Built by a procurement and supply chain leader
Eyewall was founded by Zoheb Shah. Zoheb has spent his career in procurement and supply chain leadership in Australia and New Zealand. He led an award-winning, billion-dollar public transport re-tender, and he writes on procurement.
Eyewall applies that experience to one problem: helping growers and their supply chains act early when severe weather is coming.
“When Cyclone Gabrielle hit New Zealand in 2023, I saw what a catastrophic weather event does to businesses. The damage on the news was only part of it. The rest came in the weeks after: stock that couldn’t get out, suppliers who couldn’t be reached, and owners wondering how they’d pay their people. In fresh produce, margins are thin and there’s little room to absorb a loss like that. What stayed with me was how much came down to decisions made in the few days before the storm arrived. That’s why I started Eyewall: so growers can make those calls early, with help already lined up.”
Zoheb Shah, founder
- CIPS Public Procurement Project of the Year 2025
- Billion-dollar re-tender
- Australia and New Zealand
2027 pilot
Talk to us, or join the 2027 pilot
We're talking with growers, packhouses and industry groups now, and starting a small number of pilots for the 2027 season.
- A pilot runs for one season, for your sites.
- It includes Eyewall Readiness: your backup panel and playbooks, set up with you.
- You get every warning, action and record for that season, plus monthly outlooks.
Prefer email? hello@eyewall.au